The E-Rickshaw Programme, implemented by the Indian Institute of Youth Welfare (IIYW) under its Corporate Social Responsibility (CSR) partnerships, is a pioneering effort to promote green mobility while creating sustainable livelihoods for marginalized groups — especially women, youth, and underprivileged families.

This program provides battery-operated e-rickshaws to selected beneficiaries after comprehensive training, enabling them to earn a dignified livelihood while contributing to a cleaner environment. The initiative not only addresses unemployment but also supports India’s mission of eco-friendly and inclusive transportation.

Objectives

• To provide self-employment opportunities to economically weaker individuals

• To promote sustainable, eco-friendly transportation solutions

• To empower women and youth through asset ownership and skill development

• To reduce carbon emissions and dependency on fossil fuels in urban and semi-urban areas

• To support the livelihood and mobility needs of rural and urban communities

Key Features of the Program

• E-rickshaws donated under CSR to selected and trained beneficiaries

• Training on vehicle operation, maintenance, road safety, and basic financial literacy

• Preference given to widowed women, persons with disabilities, and unemployed youth

• Support in loan facilitation, licensing, and registration where required

• Ongoing monitoring to ensure sustainable income generation for beneficiaries

Impact

• Dozens of beneficiaries successfully running their e-rickshaw businesses

• Women gaining independence and economic security through eco-friendly transport services

• Reduced local air pollution and promotion of electric mobility

• Enhanced last-mile connectivity in underserved areas

Corporate Partnerships

• Executed in collaboration with CSR partners, local government departments, and transport authorities

• Corporates contribute through funding, training support, and community outreach

Beneficiary Support

• Continuous mentoring by IIYW field teams

• Access to servicing guidance, branding support, and route planning assistance

• Encouragement for savings and reinvestment to expand services